We’ve been lucky enough to collaborate with singer Bea Miller for a while now, thanks to her amazing stylist Jinju Lee, who also happens to be close friends with our founder, Rhianna. Jinju and Bea have such a strong creative vision, and we always love when they hit us up for a custom look — we already know it’s going to be good.
For Coachella, Bea had a performance with Zedd (yes, that Zedd — they’ve got a track together), and the goal was to create something that matched the energy of the set and her dreamy, mermaid-inspired outfit. It consisted of soft blue knits, crochet textures, and lots of movement. We teamed up with Jinju to design custom jewelry to to match the moment — starting with a layered dainty belly chain and matching necklace. The centerpiece? A delicate underwire chain featuring charms that spelled out “BEA” — a little personal touch that made the whole fit feel even more special.
She also wore our Cunt Earrings (also seen on Doja Cat), and we have the most stunning shot of her in them mid-performance standing next to Zedd. It’s always wild seeing our work on stage in front of massive festival crowds, and we are honored Bea could be the reason for that.
A few weeks later, she hit the stage with Zedd again in LA, and we created two more custom pieces for her: a multi-layered silver choker with a rhinestone “B” charm front and center, and a matching chain belt with another “B” to tie it all together. We styled it alongside a chunky pearl necklace and our Power Star Y Necklace, one of our newer pieces that adds just the right amount of sparkle. The full look was layered, strong, and super stage-ready.
Working with artists like Bea is always such a joy — she knows who she is and isn’t afraid to make a statement. Jinju always comes with such exciting direction, and we love turning those ideas into tangible accessories.
Want to shop the look? You can find similar pieces and custom styles at vidakush.com or swing by our booth at Melrose Trading Post to see what’s new.
